Sarita Gianesini

Sarita Gianesini serves as Brand Managesr for Innovations at Ocuco. She leads the communications strategy for the Innovations brand, working closely with lab teams to translate technical workflows into impactful campaigns, content and educational initiatives. She brings to the role a unique perspective shaped by over a decade of experience across journalism, cultural management, and SaaS marketing. Sarita holds a Bachelor’s degree in Social Communication, a Master’s in Literary Journalism, and an Executive Master’s in Cultural Heritage Management, Creativity and Innovation.