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Paul Clare

Co-Founder of OptiCommerce

Paul Clare is the co-founder of OptiCommerce, the leading website and digital marketing agency tailored to the optical industry. With a BSc. in Chemistry and Business Administration from Kingston University, Paul launched OptiCommerce in 2008 in partnership with a UK-based ophthalmologist. OptiCommerce pioneered one of the first comprehensive eCommerce solutions for opticians in the UK, designed to help eyecare professionals thrive online. Today, OptiCommerce serves hundreds of clients across more than 15 countries and is supported by Ocuco.

Recently written posts

30 Jun 2025

eCommerce for Opticians: Selling Online Without Losing the Human Touch

New technology is emerging every day, and as the optical industry continues to evolve, one…

10 Jun 2025

Marketing Strategy for Optical Shops: Grow Your Practice Online

Today’s eyecare patients don’t choose an optician based on location alone. They search online, compare…

14 Jun 2023

Why Your Optical Lab Needs a Strong Digital Presence and How to Build One

When a potential customer of your lab types “lens surfacing”, “AR coating”, or “optical lab…

10 Nov 2021

eCommerce in the Optical Industry

In 2020 eCommerce skyrocketed as consumers began shopping online more than ever before. COVID-19 and…