
Secure a Free AI Digital Audit of Your Eyecare Business Now
The #1 Online Solution Provider for the Eyecare Industry
Are you interested in ready to attracting new patients through AI search, retain existing customers, and grow revenue with eCommerce? Our AI Digital Audit analyses how your practice shows up not only in traditional search, but across AI search engines and answer assistants like Google AI Mode, ChatGPT, and Gemini alongside your website, social, and eCommerce performance, backed by our team’s 17+ years supporting ECPs.
Our comprehensive digital audit provides us with a report that measures your practice’s online performance and highlights opportunities for growth.
Eyecadia's Digital Audit Journey with OptiCommerce
"This free digital audit changed how I market my practice."
Kerry Fisher, optometrist and owner of Eyecadia, shares her experience with the OptiCommerce Digital Audit – a powerful tool that evaluates your practice across 8 key online pillars.
Example AI Digital Audit
Check out an example of our AI Digital Audit to preview the type of insights we provide. Having this information can help you boost visibility, improve customer engagement, and ultimately drive sales and appointment bookings. Take the first step towards smarter, AI-driven digital growth today.
The Pillars to Online Success
Our digital audit looks at how your optical business is performing online in these eight key areas we measure online success by.

Websites
A well-built site has the power to shape first impressions and turn visitors into new customers.

AI Visibility
Showing up in Google AI Mode, ChatGPT, and Claude ensures your practice is recommended when patients ask AI tools for eyecare guidance and where to go for help.

Social Media
Engaging and consistent content helps your practice build trust and stay visible and connected with your audience.

eCommerce
Selling eyewear and contact lenses online creates new revenue streams and makes it easier for patients to shop anytime.

Paid Ads
Targeted campaigns offer a fast route to more website traffic, leads, and measurable growth.

Reviews
Positive feedback from real patients builds trust and drives new appointments.

SEO
Strong search visibility puts your practice in front of more patients when it matters most.

Listings
Consistent, accurate business details help more people find and contact you when searching online.
Why OptiCommerce?
Having an optical-specific website empowers your eyecare business. Customers can browse your full range of products and gain insight into the different clinics you offer, such as dry-eye or myopia.
You also free up staff time by directly integrating an online booking system. eCommerce boosts your revenue by enabling customers to purchase products directly from your website, while stronger AI-search visibility means more patients discover you when asking AI tools for eyecare recommendations.
Hear What Our Clients Have to Say
Vishal Ravrani, Harrolds Opticians and Audiologists
Vishal Ravrani is one of the directors at Harrolds Optician and Audiologists. Harrolds was established in 1932 and since then, the group now operates an impressive 18 practices as well as a manufacturing and wholesale site. Vishal shares his insight into how he found working with the OptiCommerce team and why he values their optician-first approach.
John Rose, John Rose Eyecare
John Rose is the founder of John Rose Eyecare, an independent practice based in Kingston upon Thames in London, UK. He has been in business for over 30+ years and has been working with OptiCommerce for at least 10 of those. John shares his experience on how has found having his website services managed by OptiCommerce.
Amit Mandla, Hill Vision Opticians
Amit Mandla is an optometrist and practice owner at Hill Vision Opticians, a practice based in Buckinghamshire, UK. Hill Vision began as a franchise and later took the bold decision to become independent, and they have been serving their local community for over 10 years now. Amit shares his experience of working with the OptiCommerce team in developing his brochure website, with digital marketing soon to follow.
Which Website Is Right For You?

Brochure websites act like a virtual shopfront for your eyecare business. Tell your story and highlight what makes your practice unique. Brochure websites are our simplest web solution and they’re ideal for allowing patients to learn more about your business and book appointments with you.

Catalogue websites allow you to display your range of products and services in detail, such as frame size, colour, lens coatings and pricing. Having specific brands and products listed on your website helps customers find your business online and can increase your website traffic by up to 30%.

eCommerce websites are our most comprehensive web solution. Pair all the functionality of brochure and catalogue sites, and combine that with the ability to purchase directly through your site. Unlock a new revenue stream by allowing your patients and customers to purchase frames, lenses and contact lenses from your optical website.
Take the first step in future-proofing your eyecare business.