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Vision Expo West 2025: What’s on and how to best prepare

Welcome to Fabulous Las Vegas sign under a clear blue sky, with the Vision Expo logo in the top right corner.

Vision Expo West 2025: What’s on and how to best prepare

Your Ultimate Guide to Vision Expo West in Las Vegas, Preparation, Must-Sees, Insider Tips, Plus FREE Registration 

Are you gearing up to attend Vision Expo West (VEW) at the Venetian Expo, Las Vegas? Whether you’re an eye care professional, exhibitor, or industry enthusiast, this final Vision Expo West event is an opportunity to immerse yourself eyewear trends, optical technology, continuing education, and business networking. 

This year, Vision Expo West 2025 runs from September 17–20. Whether you’re an optometrist or optician looking for CE credits, a buyer scouting the latest frame collections, or an entrepreneur hoping to connect with industry leaders, in this blog I’ll break down what to expect, how to prepare and some highlights for VEW 2025. 

Key Details for Vision Expo West 2025 

  • Event: Vision Expo West (VEW) 
  • Dates: September 17–20, 2025 
  • Location: Venetian Expo, Las Vegas, Nevada 
  • Official Website: west.visionexpo.com 

Why Attend Vision Expo West? 

Vision Expo West is one of North America’s most influential optometry conferences, drawing optometrists, ophthalmologists, practice managers, opticians, buyers, and suppliers from around the globe. At Vision Expo Las Vegas you’ll find:

  • Hundreds of exhibitors showcasing eyewear, instruments, practice management systems, digital tools and more
  • CE-accredited courses covering everything from myopia management to business strategy
  • Networking opportunities that can open the door to new partnerships and building lasting relationships
  • A first look at the eyewear trends of 2025 and the technologies shaping the future of eye care

Vision Expo West Checklist: How to Prepare

Over the years, I’ve learned that preparation is the secret to making the most of your experience. Use this Vision Expo West checklist to ensure your time in Las Vegas is productive and memorable.

1. Register Early

  • The deadline to avail of free registration may have passed but not to worry Ocuco has you covered
  • Register to attend Vision Expo West for free and save yourself $150 by registering to attend Vision Expo West here

2. Book Accommodations and Travel

  • Reserve a hotel near The Venetian Expo for convenience and better networking opportunities. Pro tip: Check out the Vision Expo website for discounted rates at The Venetian and other nearby hotels
  • Book flights in advance for the best rates, and plan transportation from the airport to your hotel

3. Plan Your CE and Education

The Vision Expo West schedule is packed with educational opportunities ranging from COPE, and AOA approved courses to hands on clinical workshops and much more. In 2025, you can expect sessions on:

  • Advances in Myopia Management
  • Retail Strategies for Optical Practices
  • AI in Optometry

Some courses can only cater to limited attendee numbers so review the schedule, favourite the courses you wish to attend and add them to your calendar for a smooth experience on-site and timely arrival for each session.

4. Research Exhibitors and Products

  • Pre-expo identify the products and services you are interested in learning more about at Vision Expo. Visit the exhibitor directory to learn more about those exhibiting and their products and services. Shortlist the exhibitors and brands you want to connect with. 
  • Consider reaching out to exhibitors in advance to schedule meetings, reducing wait times and enabling you to maximise your time at the event.

If you’re interested in learning more about practice or lab management software or optical websites and digital marketing, come and see the Ocuco team at Booth F11045. Ocuco provides software that supports your entire eyecare business operations whether an independent, small group, enterprise chain or lab. Our flagship products Acuitas 3 (EHR and practice management) and Innovations (lab management software) are global leaders utilised in thousands of eyecare locations worldwide. Ocuco’s OptiCommerce digital experts also create bespoke websites and digital marketing solutions for eyecare businesses. If this is something you’re interested in learning more about you can pre-book a meeting with Ocuco at Booth F11045

5. Make the Most of Networking Opportunities

The Vision Expo West schedule offers many opportunities for networking with like-minded professionals within the optical industry. Here are some of my favourite events to attend:

Vision Expo West Opening Night Party Featuring Bad Habits, “The EyeDocs of Rock”

  • When: Thursday, September 28th, 9:00 PM – Midnight
  • Where: Brooklyn Bowl at The Linq Promenade
  • Free entry with Vision Expo Badge


The Optical Women’s Association Bid$ and Bevs Networking Event

  • Enjoy networking and a cocktail whilst bidding on a range of auction items including designer handbags alongside the on-site raffle with a large range of prizes up for grabs.  All proceeds go to Professional Development Programs.
  • When: Friday, September 19, 2025, 5:30 PM – 7:00 PM PST
  • Where: Venetian Level 3 – Murano, Room 3304
  • Register here
  • If you’re interested in joining the OWA, you can find out more about membership benefits here

 

Most Influential Women in Optical (MIWO) Luncheon 

Vision Monday’s annual MIWO luncheon is always a personal highlight as the industry comes together to honor the year’s most influential women within the industry. It’s a chance to make new connections and toast to the successes. 

6. Pack The Essentials

  • Opt for comfortable, professional attire and shoes, you’ll be on your feet for much of the expo, even if you’re staying at The Venetian be prepared to exceed your step count goals each day – I learned this the hard way the first year I attended VEW
  • Bring essentials like business cards, a fully charged phone, a portable charger, notepad, and a sturdy bag for brochures and giveaways

7. Set Goals

Last but not least define your overall objectives whether it’s making new supplier connections, expanding your knowledge or networking with peers, having clear goals will help you focus your efforts and get the most out of attending Vision Expo West.

Final Thoughts

I hope this checklist is helpful as you prepare to attend Vision Expo. By focusing on your goals, you’ll make the most of everything the expo has to offer. Whether you’re after the latest innovations in practice management software, best business practices, or the chance to connect with fellow professionals passionate about eye health, Vision Expo West is where the industry comes together to set its sights on the future. If you have any questions regarding the event or any additional top tips feel free to connect on LinkedIn

Get ready, set your sights high, and see you in Las Vegas at Vision Expo West!

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Danielle Martin, Brand Manager

Danielle Martin serves as Brand Manager at Ocuco. Over the last seven years, she has worked closely with eyecare professionals to understand their technology needs and the digital solutions that drive practice growth and improve patient care. In her role, Danielle focuses on the strategic management of the Acuitas brand, ensuring its solutions meet the evolving demands of the optical industry and support operational efficiency. Danielle holds a Bachelor of Arts in International Business and a WCSM diploma in Optical Support, further enhancing her ability to bridge the gap between technology and the optical sector.

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FAQ

What is the best EMR for optometrists?

A system that combines examination templates, imaging integration, and easy referral letters. Acuitas 3 ticks all those boxes while adding retail tools that many EMR‑only systems miss.

Yes, Acuitas 3 is a configurable optical software solution. Whether you’re looking to approve incoming online booking requests, create custom appointment types within the diary or custom eye exam workflows, Acuitas 3 offers the functionality your optical practice requires to achieve your goals.
As a modular omnichannel application, Acuitas 3 allows you to expand on existing eyecare software functionality as your optical business grows, e.g. adding the advanced CRM module for enhanced patient communication capabilities. Software is not one size fits all, Acuitas 3 evolves with your business.

Yes, data from your current system will be extracted in conjunction with your existing software provider and transferred to Acuitas 3. Those using Ocuco provided solutions: Acuitas 2, Focus, Focus 2, See20/20 your data will be migrated from your current system to Acuitas 3.
Yes, Acuitas 3 offers the largest portfolio of equipment links to imaging, diagnostic and dispensing devices within the optical industry. Our dedicated equipment links team continuously integrate the latest ophthalmic equipment to Ocuco’s optical practice management software.

Ocuco’s experienced technical support team are on-hand to provide assistance via phone and online, 6 days a week from our Dublin HQ, the UK and Vancouver. 
Our adept team combines eyecare technology expertise with optical domain knowledge to ensure your practice is supported from day one. 
Ocuco’s Academy eLearning solution offers interactive real-life simulations and training resources for staff as well as performance visibility to track progress and identify knowledge gaps. 

Vision Expo West 2025 runs from September 17–20, 2025.
Vision Expo West is taking place at The Venetian Expo, Las Vegas, Nevada
Education: Wednesday 17 September: 8:00 am – 6:00 pm  Thursday 18 & Friday 19 September: 7:15 am – 6:00 pm   Saturday 20 September:  7:15 am – 3:00 pm   Exhibit Hall: Thursday 18 & Friday 19 September: 9:30 am - 6:00 pm  Saturday 20 September: 9:30 am - 3:00 pm 
You can register for Vision Expo West 2025 using the following link: https://i.snoball.it/p/GBYgC/l/5
Ocuco will be located at Booth F11045 at Vision Expo West.
For those attending Vision Expo West 2025 in Las Vegas, you can book a meeting with the Ocuco team here: https://info.ocuco.com/tradeshows

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