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Benefits of Digital Marketing
Cost-Effective and Efficient Advertising
Target a local and global audience seeking eyecare services or products efficiently. Deliver valuable leads for the business without the large overheads of print and production.
Increase Advertising Conversion
Through targeted advertising, reach those interested in your products and services. Direct them to your online presence and increase the conversions of those visiting your website.
Stay Ahead of the Competition
Take advantage of proven skill in competing online with large eyecare organisations successfully. Don’t lose existing or potential patients.
Build Brand Recognition and Value
Market your business across all online platforms. Be an authoritative, reliable and comforting voice for your patients. Ensure you are a leader in your local area.
Digital Marketing Features
Take your eyecare business to the next step in your digital future
Social Media
Find and keep patients informed and entertained with personalised content on the platforms they use.
Email Marketing
Directly contact individual customers showcasing products and services.
Search Engine Optimisation
Ensure you are the top entry in online searches in your local area. Attract new audiences and leads.
Paid Search Advertising
Focused ads for driving engagement from patients and customers, promoting specific and relevant eyecare products and services.
Results and Reporting
Regular updates allowing you to adapt and evolve your eyecare business online strategy. Ensure customer loyalty.
Online Listing Manager
Create, update and maintain optical store profiles everywhere online from one place.
Tailored Digital Packages for Your Business Needs
Customisable to your specific needs – here’s some of our most popular packages:
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SILVER
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GOLD
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PLATINUM
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|---|---|---|---|
| SEO Audit |
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| Marketing Strategy |
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| Social Media Management |
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| Email Campaigns Reports |
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| Quarterly Marketing Updates |
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| Content Creation |
x8 |
x8 |
x12 |
| Blogs |
x6 |
x12 |
x24 |
| SEO Review |
x1 |
x2 |
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| Monthly Social Media Adverts |
x1 |
x2 |
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| PPC Campaigns |
x3 |
x10 |
x20 |
| Email Newsletters |
x3 |
x6 |
x12 |
Hear From our Customers
Customers at 100% Optical 2020
Resources
News
Latest updates about Ocuco, including product releases, best practice tips, and upcoming events.
Blogs
Ocuco’s blog features posts from Subject Matter Experts across Optometry Technology, eCommerce and more.
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