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Plan the rest of your 2022 social media calendar now!

Summer is finally here! Now is the time to organize your Social Media calendar. Having a constant and engaging mix of notable events, anniversaries and sunshine-filled pictures promotes customer interaction, loyalty and ultimately, sales. Here's some key dates for your calendar

Orthokeratology for Myopia Control

In recent times myopia management has attracted significant interest from researchers and eyecare practitioners, with representative bodies calling for myopia management to be part of the standard of care for myopic patients.

Plan a social media summer calendar for your optical business now!

Summer is finally here! Now is the time to organize your Social Media calendar. Having a constant and engaging mix of notable events, anniversaries and sunshine-filled pictures promotes customer interaction, loyalty and ultimately, sales. Here's some key dates for your calendar

Effective Communication: The Key to Success in Myopia Management - Part 1

The emergence of new therapies to limit myopia progression offers eyecare practitioners (ECPs) the opportunity to deliver better health outcomes for their patients.

Lifestyle Factors Associated with Myopia in Schoolchildren

While for many, myopia is an optically corrected inconvenience, for an ever-increasing minority, myopia is a factor leading to more severe vision disorders and visual impairment in mid to later life.

Virtual Try-On: How Augmented Reality is Impacting the Optical Industry

Virtual Try-On, or simply VTO, is an augmented reality tool that enables website visitors to visualize products in a 3D experience that traditional photos can’t match.